I’ll continue on with my take on the Social Media Ninja session at Relevant 2011. In case you missed it you can find part 1 here.
Courtney from Women Living Well picked up where Lisa-Jo left off. Courtney shared that vlogging became her purple cow. Purple cow is a reference to Seth Godin’s idea that a purple cow stands out from all the rest of the black and white cows.
- Plan what you are going to say and say it outloud before recording.
- Just go with it.
- Be interesting. Be remarkable.
- Be you (God made you unique)
Oh and don’t forget to make sure you watch your video before you post it. Make sure the lighting looks good and you can hear yourself well.
“Good is the enemy of great.”
- Be unique
- It takes hard work (don’t think it will be easy)
- Give it time to grow
- Do research